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Creating Brand Leadership

 
 
 

 

 

Live Educational Symposia Publications Multimedia
 
 
We can pack the meeting room with the target audience you wish to reach, and the speakers that can convey your message most clearly.
 
   

ASHP Advantage is the unparalleled expert in designing and developing pharmacy-related educational symposia and conferences for pharmacists and other health care professionals, including nurses and physicians.

 

Since 1995, we have developed hundreds of customized, results-getting educational programs and conferences with ACPE, CME and nursing accreditation. These include educational symposia, regional educational symposia, and specialty conferences.

 

Our extensive staff of pharmacists know the key issues in pharmacy today. Plus, by marshaling the vast resources of ASHP, we can help shape the agenda, select the faculty and fill the room with the audience you most want to reach. When you add our unmatched experience in meeting administration and logistics, the result is a focused, cost-effective program that gives you a decisive edge in the pharmacy marketplace.

 

And that’s not all. We help our clients maximize their presence at meetings through multi-faceted series branding that increases corporate name recognition and establishes clients as leaders in contributing to the education of pharmacists and other health care professionals.

 

 

What can ASHP Advantage do for you?

Clients rely on our expertise in the following areas to develop their live educational symposia, specialty conferences and regional educational symposia:

  • Program development
  • Faculty identification
  • Program promotion
  • Evaluation and follow-up
  • Series Branding

 

Program development

ASHP Advantage

  • Identifies educational objectives
  • Defines specific topics to be covered
  • Ensures that scientific information is objective and balanced, and includes discussion of treatment options
  • Prepares program handouts

 

Faculty identification

ASHP Advantage

  • Calls on ASHP resources to identify and confirm expert faculty
  • Consults with faculty to refine their presentations
  • Manages logistics and payments

 

Program Promotion

 

ASHP Advantage

  • Determines what audience, in which therapeutic or practice management categories, should attend
  • Uses ASHP’s network and database to get the most appropriate pharmacy audience
  • Designs and prints promotional materials (handouts, brochures and posters)
  • Designs and hosts a web site that promotes the program
  • Designs and places advertisements that promote the program
  • Distributes promotional materials through door drops and attendee packets

 

Evaluation and Follow-up

ASHP Advantage

  • Prepares and analyzes evaluations and other program assessments
  • Prepares attendee reports

 

Series Branding

ASHP Advantage

  • Creates customized, integrated packages that maximize the visibility of your company’s name at ASHP’s Midyear Clinical Meeting or Summer Meeting, or at other nationals and regional meetings for pharmacists and other health care professionals
  • Develops brand identity for your company through educational symposia and conference presentations
  • Creates packages that supplement educational symposia and exhibitors’ theaters with brochures, posters, web sites, publication sponsorship and special events

 

Educational Symposia Series

 

Educational symposia that reach pharmacists are our specialty. As pharmacists ourselves, we understand the trends in pharmacy practice today. This insider’s track allows us to identify topics and develop symposia that will enable you to reach your objectives. We also know how to identify faculty and fill the room with the decision makers you most want to reach, and we handle every detail, from program promotion to evaluation and follow-up. The result is a cost-effective, successful symposium series that gets the results you want.

 

Venues for educational symposia

  • ASHP Midyear Clinical Meeting, the largest gathering of pharmacists in the world – attended by more than 18,500 pharmacy professionals
  • ASHP Summer Meeting, attended by more than 4,500
  • Pharmacy meetings conducted by the American Pharmaceutical Association, Academy of Managed Care Pharmacists, and American College of Clinical Pharmacy
  • Regional conferences
  • Specialty conferences

 

Regional Educational Symposia

ASHP Advantage can provide all the expertise needed for a successful series of pharmacy symposia in selected locations or in conjunction with any other professional meetings. These symposia maximize your company’s presence at regional or local meetings and build on educational symposia at national conferences and other meeting venues.

 

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Specialty Conferences

ASHP Advantage has developed and conducted specialty conferences on such topics as leadership, disease state management and medication safety—informing pharmacists about research activities and current issues. Whatever the specialty area or topic, ASHP Advantage can manage all aspects of your program.

 

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Continuing Education Accreditation

Our educational programs are accredited for one or more of the following:

  • American Council on Pharmaceutical Education (ACPE) credit. ASHP is accredited by ACPE as a provider of continuing pharmaceutical education.
  • Continuing Medical Education (CME) credit. ASHP Advantage can arrange for CME accreditation through affiliations with selected ACCME-accredited providers.
  • Continuing Education Credit for Nurses. ASHP can arrange for continuing education accreditation for nurses through affiliation with organizations approved by the American Nurses Credentialing Center (ANCC).

 

 

 

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